Industries are always in the urge to find the better high performance products, and no industry is free from the changes and “We are the best” competition. “Innovation” was a much used word by most of the industrialists, and it was treated as the most crowd-pulling adjective that can be added to a product. Time changes everything, and so is the case with the trends and trend setters. With people being more aware of the eco system and need for eco-friendly products, a new trend was set in the industrial domain; and that is “Greenovation”!!!
“Greenovation” is the eco-friendly innovations adopted by the organisation while designing a new product. With the decline of Plasma television market, the sales of LCD televisions are rocketing high, and the competition too. Most of the plasma display makers are withdrawing from that field due to the economic loss. LCD Television Industry, one of the hot-spots in the consumer electronics market proved to be a comfortable niche to many of the withdrawn plasma display makers. Moreover new-comers like NAXA electronics are also in the game to evade the LCD television markets.
The present situation of LCD television market can be illustrated as “Too many heirs for a single crown”!! Sony is considered as the last word for high quality LCD televisions, and this alarming situation of the LCD television markets made them think of adapting to the greener way. Sony Bravia Televisions are already reputed for their pristine image quality and artful video processing. Now Sony has launched Eco-friendly Televisions with various revolutionary enhancement techniques that helps to save energy; the power consumption is reduced dramatically, and all thanks to Sony’s Greenovation Techniques!!!
The “Eco-innovation” of Sony is full-fledged in the Sony Bravia WE5 LCD Television Series. Moreover the latest Bravia models launched this year, comes with the “Eco-Flower” that reveals the eco-friendly features of the television. The Eco-flower label is the international certification from EU for the environment-friendly products that conform to the strict ecological standards and performance tests. This revolutionary technology helps to reduce the carbon foot prints considerably without compromising the Full HD Entertainment. Now let us glance through the cutting edge “Eco-friendly” techniques incorporated in Sony Bravia displays.
Intelligent Presence Sensor is one of the ground breaking technology incorporated by Sony R&D engineers in the WE5 Eco-TV series. Many of us will forget to switch off the television while hurrying up to office or parties, and it may take hours or even days to switch off the television. The energy being wasted is enormous and this in turn affects the electricity bills and eco-system too if you think in the futuristic way. Presence Sensor is capable of detecting the presence of human beings with the body heat and movement when you are near the screen in the living room, and even if you go out without switching the television off, the presence sensor will figure out the absence of viewers and will automatically change to the “Picture Off” mode stil leaving the TV sound in On state. Once the viewer is back the picture is turned on and you can enjoy the digital entertainment in the fullest way. This indeed helps to reduce the power wastage to a great extent.
PC Power Management Mode is helpful to control the energy efficiency of the display when used as a PC monitor or as a big screen for the gaming purpose. The Television switches to stand-by mode when noi signal is received from the computer for more than 30 seconds. Light Sensor is yet another cutting edge technology incorporated in the Sony WE5 Eco-TV Series. Light Sensor helps to adjust the backlight settings according to the lighting conditions in the room. This helps to save energy and also augments the viewing comforts largely. Optional Power Saving Mode is also present in this television, which helps to decrease the power consumption by reducing the backlight illumination levels, and thereby availing a comfortabel dim light viewing.
Another highlight of the WE5 series is the advanced backlight systems used. Micro-tubular Hot Cathode Fluorescent Lamp Backlight System is used in Sony WE5 Eco TV Series to slash the power consumption to less than 50% as that of conventional LCD televisions. This technique helps to reduce the carbon foot print also, that avails more environmental friendly nature to this television series. Sony is never contented with the vast enhancement options implemented in its displays. Energy Saving Switch is another energy saving option that helps you to turn off the television completely without drawing any power. Many of us are not aware of the fact that the television draws some power even if it is in the sleep/standby mode. The only option to switch off the television completely was to unplug it manually. Now Sony has introduced the energy saving switch that will turn off the television completely, and will not draw any power virtually.
Apart from the Sony WE5 series, most of the latest launches comes with the “Eco-Flower” label, and has eco-friendly techniques. Sony Bravia Engine3, 100 Hz MotionFlow Technology, high contrast ratio and 1080p display resolution compliments well to render premium video outputs. The LCD television series like Sony Bravia W5500, Bravia E5500, Bravia V5500 and Bravia S5500 also comes with the Eco-flower lables and many of the the eco-friendly techniques. The competition and “survival of the fittest” fight is beneficial to the customers, since all display manufacturers are marshaling hard to come up with the latest technologies and most appealing products so that their products will gain prevalence in market.
